Can I use these new brand fonts in Adobe software and Canva?

Yes! Adobe software is the industry standard for graphic design and includes InDesign, Illustrator, Photoshop, After Effects, and more. The new fonts work seamlessly in these programs. UW–Madison has an enterprise license for Adobe Creative Cloud software, which is free to all university faculty, staff, and student workers.

UW–Madison does not have an enterprise license for Canva, but we understand that many university employees appreciate the ease of use of this product. If you use Canva Pro, you can upload the Red Hat Display and Red Hat Text fonts once they are installed on your computer. However, if you are using the free version of Canva, you can only choose from limited preselected fonts. In our Canva tip sheet, we suggest alternative fonts that you can use in the free version.

If you are familiar with Canva but prefer to use a campus-supported software with the features of a pro account, check out Adobe Creative Cloud Express, which functions similarly to Canva. It’s free and included with campus’s enterprise license for the Creative Cloud Suite. In addition, Adobe Creative Cloud Express allows for the use of our brand feature fonts. The Office of Strategic Communication is working to set up a shareable UW–Madison Brand within Adobe Creative Cloud Express, which will make brand fonts, colors, and elements easily accessible within the program for campus users. More information on that is to come.

Visit our Typography overview page for how to download and install the new brand fonts on your computer.