Favicons

A favicon is a useful branding and identification tool for websites. In the past, a website or web application included a single favicon file that would be used as a branding and visual identification tool in a browser’s tabs or bookmark lists. Now, modern browsers and operating systems have varying ways of specifying an icon that visually represents a website or app that has been opened or saved in a browser, added to a mobile device’s home screen, or saved to a Windows laptop tile, among other possibilities.

The standard UW–Madison favicon — a white “W” on a red background — is included by default with UW Theme 2.0. No additional setup is needed for sites using the theme. The favicon files available here are for other approved uses.

The University of Wisconsin–Madison white serif letter W inside a red square.

How to use the favicons

After downloading the zip file, look at the README document for instructions on how to use the favicons set.