Photography is a critical tool for capturing the spirit of the UW–Madison brand and the unparalleled atmosphere on campus. Words and visuals should work together to tell our story and to evoke strong feelings of pride, nostalgia, and affiliation.
Aerial view of campus.
Photo by Jeff Miller
Photo by Jeff Miller
Agriculture Hall ivy in fall.
Photo by Brian Huynh
Photo by Brian Huynh
Terrace chairs in summer.
Photo by Jeff Miller
Photo by Jeff Miller
Bascom hill sunrise.
Photo by Bryce Richter
Photo by Bryce Richter
UW Photo Library
The Office of Strategic Communication photographers shoot and curate thousands of campus images each year, with both timely editorial and lasting promotional uses in mind. More than 20,000 high-resolution photos, with caption context and credits, are available to campus units for free download on the UW Photo Library.