Minimum Web Standards

Any website that falls within the UW–Madison brand hierarchy must meet certain minimum style standards by including:

  • The words “University of Wisconsin–Madison” linked to in the top banner area
  • The UW–Madison logo linked to in the footer area
  • The following standard footer information:
    • The e-mail address of the person responsible for maintaining the page or responding to user feedback: Feedback, questions or accessibility issues:
    • Privacy and copyright statement: Privacy Notice | © [current year] The Board of Regents of the University of Wisconsin System
  • Cookie consent notice